Sofia Richie Grainge and Revolve have teamed up to launch SRG, a new in-house brand created and designed by Richie Grainge herself. After the designer spent years in the fashion world as an entrepreneur, muse, and creative collaborator, SRG feels like the natural evolution of her refined aesthetic.
“SRG is a reflection of the way I’ve always approached getting dressed: intentional, timeless, and personal,” Richie Grainge shared in a press release. “I wanted to create a brand people return to season after season with pieces built on quality and created for longevity. Bringing SRG to life has been a vision I’ve had for years, with every detail carefully considered to create true wardrobe investments.”